Since Maria Grazia Chiuri, Dior’s current creative director, put `We should all be feminists` T-shirts on the runway in October 2016, she has simultaneously
As expected, next was the appearance of a series of other inspirational costumes with many different propaganda purposes, from feminism, Trump’s influence (trump-influence memorabilia) to support for the EU (
Of course, Grazia Chiuri is not the creator of this slogan t-shirt model, but it is an outstanding fashion initiative of the 90s, even 60s, with the purpose of conveying billions of messages in a subtle and sophisticated way.
Last February, about 200 such shirts were simultaneously displayed at The Fashion & Textile Museum during an exhibition week titled `T-shirts: Religion |
Starting in the 1960s, a shop called Mr Freedom (roughly translated as `gentleman of freedom`) on King’s Road in Chelsea sold T-shirts with Disney-inspired slogans.
Such printed shirts seem to be born for those who feel they cannot find a voice but earnestly want to express themselves.
“That shirt was like an invisible voice that gave me more strength,” this is what Hamnett shared about the moment he shook hands with Prime Minister Margaret Thatcher while wearing the “58% don’t want Pershing” shirt (Pershing, former
Hamnett also did not hesitate to express to The Guardian newspaper: `I really want to print a large message that can still be read from 6 to 10 meters away.`
In each historical period, `voiceless` slogans have different values, sometimes promoting, sometimes expressing frustration, sometimes calling for support…
Over time, the idea of applying political slogans to clothing is still a trend that shows no signs of slowing down.
Many familiar faces in the entertainment world, from actors to singers, seemed excited and proud to be part of such meaningful things.
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They may not have any political significance, but they are still incredibly powerful and influential.
When comparing himself with Hamnett, he also confessed: `Hamnett’s designs always focus on ethics and politics, while mine are more fun and multifaceted, like a kind of humor of the fashion industry.`
Slogan T-shirts have maintained a strong position in the world fashion industry by constantly returning to the runways of major designers, from Grazia Chiuri to Alexander Wang.
And there is no doubt that the slogan t-shirt item has chosen 2018 to return and continue its `mission`, starting from the famous `fashion runways`.
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