This is the next step in conquering the Vietnamese fashion market after the launch of the Vietnamese version of ELLE magazine, the world’s leading fashion magazine.
As a representative of Lagardère Active Enterprises coming to Vietnam to sign a transfer of business rights for the ELLE fashion brand, could you please tell us ELLE’s current strategy?
We are trying to expand the market.
What will ELLE’s fashion style targeting the Vietnamese market be?
Summarizing four values: Proximity, Open-mindedness, Freedom and Optimism.
ELLE is not only a fashion brand but also a spirit, a lifestyle.
Along with ELLE fashion style, what new experiences will ELLE Boutique bring to fashion lovers in Vietnam?
ELLE is a complete and integrated experience.
This will also be a reliable choice for weekends spent decorating the house according to the latest motifs introduced in ELLE Décor magazine…
The first retail store chain of ELLE and ELLE Homme is expected to open in the third quarter of 2011 in City.
Have you read Women’s magazine – ELLE Vietnam?
During my days in Vietnam, I saw your magazine.