Birgitta Tennander: Living sustainably – Need to take action and go the long way 2Birgitta Tennander: Living sustainably – Need to take action and go the long way 2

According to the report `Stop the Trend: Strategies for a Plastic-Free Ocean` by the Ocean Conservancy and the McKinsey Center for Business and Environment, the amount of untreated plastic waste entering the ocean has reached

Faced with that situation, many countries have taken initiatives and organized campaigns to call on global citizens to join hands to protect the Earth.

Ms. Birgitta Tennander maintains the habit of cycling every day to exercise and protect the environment.

ELLE Vietnam had a conversation with Ms. Birgitta Tennander – Project Manager of the Swedish Institute and the initiator and behind the 7 Day Challenge idea in Sweden.

Where did the idea of ​​`7 Day Challenge` come from and what is special about it, ma’am?

The increasing rate of urbanization causes negative impacts on the Earth.

The idea for the 7 Day Challenge officially originated as such through a collaborative project between Sweden and Kenya.

Birgitta Tennander: Living sustainably – Need to take action and go the long way

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How is this campaign implemented in the participating countries?

As in other countries, the transformation from awareness to action takes time and the will to change must come from everyone.

And the campaign will not end after 7 days.

Birgitta Tennander: Living sustainably – Need to take action and go the long way

Sweden – Cyclists account for 63.7%.

In the 60s and 70s, Sweden faced many environmental challenges, but now it is the world’s leading country in sustainable living, is there anything to note?

Sweden is a country that cares about the environment and is the leading country according to data from the 2017 best countries rankings – in a survey of more than 21,000 global citizens.

Environmental awareness is equipped to citizens from preschool level and in public places and we become aware early in preserving and protecting the environment as a natural part of our daily lifestyle.

Birgitta Tennander: Living sustainably – Need to take action and go the long way

Bicycles have become an essential household item, comparable to televisions in Sweden (according to Euro-Ebike).

However, we have big challenges when it comes to consumption, travel;

Vietnam has begun to introduce environmental education programs at high school levels.

This is certainly good for integrating environmental education in school curricula and helping the younger generation question adults.

Thank you for your valuable sharing!

Ms. Birgitta Tennander was born in 1954 and works at the Swedish Institute as a highly challenging project manager.

Sweden prioritizes investing in green technology and environmentally friendly public transport.

See more:

Vivienne Westwood & 60 artists with environmental protection campaign

Ecomia Fashion Show 2015 responds to environmental protection

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